2016 Temkin Trust Ratings


Rank Company Industry Temkin Trust Ratings (TTR) Company TTR vs Industry TTR
1USAABanks76%23
2USAAInsurance Carriers71%16
3A credit unionBanks70%17
3PublixSupermarkets70%10
5Mercedes-BenzAuto Dealers69%18
5USAACredit Cards69%19
5Chick-fil-AFast Food69%17
5Amazon.comRetailers69%14
9Residence InnHotels68%13
10LexusAuto Dealers67%15
10H-E-BSupermarkets67%7
12AmazonComputers & Tablets66%15
12Holiday Inn ExpressHotels66%12
12Wawa Food MarketsSupermarkets66%5
15KrogerSupermarkets65%5
15WegmansSupermarkets65%4
17HiltonHotels64%10
17AldiSupermarkets64%4
19Courtyard By MarriottHotels63%9
19Charles SchwabInvestment Firms63%8
19Save-a-LotSupermarkets63%2
22Apple Retail StoreRetailers62%8
22O'Reilly Auto PartsRetailers62%8
22Hampton InnHotels62%7
22State FarmInsurance Carriers62%6
22Food LionSupermarkets62%2
22Hy-VeeSupermarkets62%1
22Trader Joe’sSupermarkets62%1
29QVCRetailers61%7
29True ValueRetailers61%7
29Lowe'sRetailers61%6
29ShopRiteSupermarkets61%1
33ElectroluxMajor Appliances60%11
33IHOPFast Food60%7
33CostcoRetailers60%6
33Edward JonesInvestment Firms60%5
33BJ’s Wholesale ClubRetailers60%5
33NordstromRetailers60%5
33HannafordSupermarkets60%0
40Kaiser PermanenteHealth Plans59%19
40Dunkin’ DonutsFast Food59%7
40Fidelity InvestmentsInvestment Firms59%5
40Ace HardwareRetailers59%5
40VanguardInvestment Firms59%5
40Morgan Stanley Smith BarneyInvestment Firms59%4
40Sam's ClubRetailers59%4
40Winn-DixieSupermarkets59%-2
48Southwest AirlinesAirlines58%10
48GoogleSoftware Firms58%9
48ToyotaAuto Dealers58%7
48AppleComputers & Tablets58%6
48HondaAuto Dealers58%6
48FordAuto Dealers58%6
48MarriottHotels58%4
48Michael’sRetailers58%3
48JCPenneyRetailers58%3
48Dollar TreeRetailers58%3
48Giant EagleSupermarkets58%-3
59Alaska AirlinesAirlines57%10
59SubwayFast Food57%5
59PNCBanks57%4
59RegionsBanks57%4
59SheratonHotels57%3
59A credit unionInvestment Firms57%3
59Kohl'sRetailers57%3
59Dollar GeneralRetailers57%2
59PetSmartRetailers57%2
59WalgreensRetailers57%2
59AllstateInsurance Carriers57%2
70SamsungMajor Appliances56%7
70American ExpressCredit Cards56%7
70DiscoverCredit Cards56%6
70HardeesFast Food56%4
70UPSParcel Delivery56%3
70WyndhamHotels56%2
70T.J. MaxxRetailers56%2
70NationwideInsurance Carriers56%1
70GEICOInsurance Carriers56%0
79National Car RentalRental Cars55%8
79JetBlue AirlinesAirlines55%8
79ACE Rent A CarRental Cars55%8
79Dairy QueenFast Food55%3
79ScottradeInvestment Firms55%1
79Best WesternHotels55%1
79Best BuyRetailers55%0
79eBayRetailers55%0
79FarmersInsurance Carriers55%0
79AAAInsurance Carriers55%-1
79Stop & ShopSupermarkets55%-5
79Piggly WigglySupermarkets55%-6
79SafewaySupermarkets55%-6
92TriCareHealth Plans54%15
92Alabama Power CompanyUtilities54%10
92Virgin AmericaAirlines54%7
92AppleSoftware Firms54%5
92Baskin RobbinsFast Food54%2
92Little Caesar’sFast Food54%2
92Wendy’sFast Food54%1
92HyattHotels54%0
92Fairfield InnHotels54%0
92Barnes & NobleRetailers54%0
92WestinHotels54%-1
92Merrill LynchInvestment Firms54%-1
92AutoZoneRetailers54%-1
92Advance Auto PartsRetailers54%-1
92ProgressiveInsurance Carriers54%-2
92Whole FoodsSupermarkets54%-7
92AlbertsonsSupermarkets54%-7
109Fox Rent A CarRental Cars53%6
109ChaseCredit Cards53%3
109Barnes & NobleComputers & Tablets53%2
109HyundaiAuto Dealers53%2
109ChevroletAuto Dealers53%1
109Domino’sFast Food53%1
109Pizza HutFast Food53%1
109TD BankBanks53%0
109FedExParcel Delivery53%0
109ChaseBanks53%0
109Holiday InnHotels53%-1
109Home DepotRetailers53%-1
109OfficeMaxRetailers53%-1
109MarshallsRetailers53%-1
109StaplesRetailers53%-1
109TargetRetailers53%-2
125Georgia PowerUtilities52%8
125CenterPoint EnergyUtilities52%8
125Southern California Gas CompanyUtilities52%8
125Enterprise Rent-A-CarRental Cars52%5
125Hewlett-PackardComputers & Tablets52%1
125BuickAuto Dealers52%1
125StarbucksFast Food52%0
125Sonic Drive-InFast Food52%0
125Capital One 360Banks52%0
125Wells FargoBanks52%-1
125La Quinta InnHotels52%-2
1257-ElevenRetailers52%-2
125CVSRetailers52%-3
125Foot LockerRetailers52%-3
125Bed Bath & BeyondRetailers52%-3
125Liberty MutualInsurance Carriers52%-4
141Alamo Rent A CarRental Cars51%4
141LGMajor Appliances51%2
141Wells FargoCredit Cards51%2
141NissanAuto Dealers51%0
141JeepAuto Dealers51%-1
141Arby’sFast Food51%-1
141U.S. Postal ServiceParcel Delivery51%-2
141Comfort InnHotels51%-3
141MetLifeInsurance Carriers51%-4
150Florida Power & LightUtilities50%6
150IntuitSoftware Firms50%1
150MicrosoftSoftware Firms50%1
150AudiAuto Dealers50%-1
150SonyComputers & Tablets50%-1
150CitizensBanks50%-3
150SunTrust BankBanks50%-3
150DHLParcel Delivery50%-3
150Macy'sRetailers50%-4
150Ameriprise FinancialInvestment Firms50%-4
150Wells Fargo AdvisorsInvestment Firms50%-5
150Family DollarRetailers50%-5
150New York LifeInsurance Carriers50%-5
150The HartfordInsurance Carriers50%-5
150TravelersInsurance Carriers50%-6
165TXU EnergyUtilities49%5
165SymantecSoftware Firms49%0
165WhirlpoolMajor Appliances49%0
165U.S. BankCredit Cards49%-1
165GatewayComputers & Tablets49%-2
165Capital OneBanks49%-4
165U.S. BankBanks49%-4
165GameStopRetailers49%-6
165RadissonHotels49%-6
165VonsSupermarkets49%-11
175TracFoneWireless Carriers48%7
175MetroPCSWireless Carriers48%7
175Southern California EdisonUtilities48%4
175DTE Energy Electric CompanyUtilities48%4
175Advantage Rent-A-CarRental Cars48%1
175HitachiMajor Appliances48%-1
175Capital OneCredit Cards48%-1
175BoschMajor Appliances48%-1
175KFCFast Food48%-4
175Crowne PlazaHotels48%-6
175Old NavyRetailers48%-6
175Rite AidRetailers48%-6
175RossRetailers48%-7
188AvisRental Cars47%-1
188SonySoftware Firms47%-2
188Taco BellFast Food47%-5
191HighmarkHealth Plans46%6
191MedicareHealth Plans46%6
191Dominion Virginia PowerUtilities46%2
191Delta AirlinesAirlines46%-1
191GEMajor Appliances46%-3
191KiaAuto Dealers46%-5
191BMWAuto Dealers46%-5
191DellComputers & Tablets46%-5
191Fifth ThirdBanks46%-7
191TD AmeritradeInvestment Firms46%-8
191American FamilyInsurance Carriers46%-10
202PSE&G;Utilities45%1
202ToshibaMajor Appliances45%-4
202BarclaycardCredit Cards45%-4
202Bank of AmericaBanks45%-8
202Quality InnHotels45%-9
202SearsRetailers45%-9
202Office DepotRetailers45%-10
209HertzRental Cars44%-3
209LenovoComputers & Tablets44%-7
209AcerComputers & Tablets44%-7
209Jack in the BoxFast Food44%-9
209GapRetailers44%-10
209E*TRADEInvestment Firms44%-11
209RadioShackRetailers44%-11
20921st CenturyInsurance Carriers44%-11
217Virgin MobileWireless Carriers43%2
217T-MobileWireless Carriers43%1
217Commonwealth EdisonUtilities43%-1
217ToshibaComputers & Tablets43%-8
217MazdaAuto Dealers43%-9
217Capital One 360Investment Firms43%-11
217Wal-MartRetailers43%-12
224AOLInternet Service42%13
224Verizon WirelessWireless Carriers42%0
224Consumers Energy CompanyUtilities42%-2
224American AirlinesAirlines42%-5
224McAfeeSoftware Firms42%-7
224eMachinesComputers & Tablets42%-9
224DodgeAuto Dealers42%-10
224GMAuto Dealers42%-10
232AetnaHealth Plans41%2
232HumanaHealth Plans41%2
232Consolidated Edison Company of New YorkUtilities41%-3
232Columbia Natural GasUtilities41%-3
232AdobeSoftware Firms41%-8
232Bank of AmericaCredit Cards41%-8
232CadillacAuto Dealers41%-10
232Toys 'R' UsRetailers41%-13
232KmartRetailers41%-14
241BudgetRental Cars40%-7
241ActivisionSoftware Firms40%-8
241BlackboardSoftware Firms40%-9
241SubaruAuto Dealers40%-11
241McDonaldsFast Food40%-12
246Dish NetworkTV Service39%11
246CIGNAHealth Plans39%0
246BCBS plan not listedHealth Plans39%0
246CareFirstHealth Plans39%-1
246Ameren Illinois CompanyUtilities39%-5
246US AirwaysAirlines39%-8
246CitigroupCredit Cards39%-11
246VolkswagenAuto Dealers39%-13
246Burger KingFast Food39%-14
255DirecTVTV Service38%11
255CablevisionInternet Service38%9
255MedicaidHealth Plans38%-2
255AT&T;Wireless Carriers38%-3
255Duke Energy ProgressUtilities38%-6
255ThriftyRental Cars38%-9
261AT&T;Internet Service37%8
261EmpireHealth Plans37%-2
261SprintWireless Carriers37%-4
261United AirlinesAirlines37%-10
261Days InnHotels37%-18
266Super 8Hotels36%-18
267VerizonInternet Service35%6
267United HealthcareHealth Plans35%-5
267Pacific Gas and Electric CompanyUtilities35%-8
267FujitsuMajor Appliances35%-14
271VerizonTV Service34%7
271Cablevision OptimumTV Service34%6
271HaierMajor Appliances34%-15
271CompaqComputers & Tablets34%-17
275DollarRental Cars33%-15
275CitibankBanks33%-20
277Blue Shield of CaliforniaHealth Plans32%-7
277Motel 6Hotels32%-23
279Coventry Health CareHealth Plans31%-8
279Health NetHealth Plans31%-9
279Spirit AirlinesAirlines31%-16
282AT&T;TV Service30%2
282Cox CommunicationsInternet Service30%1
282HSBCCredit Cards30%-20
282ChryslerAuto Dealers30%-21
286Bright House NetworksTV Service29%1
286AnthemHealth Plans29%-11
288Cox CommunicationsTV Service28%1
289Charter CommunicationsTV Service24%-4
289Time Warner CableTV Service24%-4
289Charter CommunicationsInternet Service24%-5
289Time Warner CableInternet Service24%-5
293ComcastInternet Service17%-12
294ComcastTV Service12%-16

Calculating the Temkin Trust Ratings

The Temkin Trust Ratings are based on consumer feedback on companies with which our survey respondents have recently interacted. We asked consumers how much they trust those firms. For more information, see the Temkin Trust Ratings Overview.